The online advertising landscape is ever-evolving, but some core principles hold true. Here are three powerful tricks to boost your online advertising efforts: 1. Laser-Target Your Audience: Gone are the days of mass-market blasting. Today’s audiences expect personalized experiences. Utilize demographic, psychographic, and behavioral data to understand your ideal customer’s needs, desires, and online habits. …
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Ethiopia presents a dynamic and exciting landscape for entrepreneurs in 2024, with a growing economy, a young and tech-savvy population, and a government prioritizing private sector development. However, navigating this landscape effectively requires a thorough understanding of the competitive landscape. Here’s a framework to guide your competitive analysis: 1. Identify your target market: Industry: Which industry …
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